Author: Kolt

Kolt & Erin’s Guide to Gatlinburg, Pigeon Forge & Sevierville

Summer travel season is right around the corner! If you’re headed to East Tennesee this summer, this may help you with your trip! Erin is from about 30 minutes east of Knoxville, TN, and frequented the Gatlinburg area as a kid. We’ve since gone back several times. This is the definitive list to all things […]

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OHSPRA ‘Style’ Spring Conference Recap

Last week I attended my first Ohio School Public Relations Association’s spring conference. Although I wasn’t quick enough to get a hotel (rookie mistake) and had to drive (shoutout for only being one hour from Columbus) I had a great time networking with other school PR Pros…all in our School PR Era (the theme for […]

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Schools: Don’t post your life on rented space

Nearly every communicator in the country will tell you that you need a social media presence. While they’re technically not wrong, throwing a barrage of social media posts at your audience is not the answer.  A wise digital media strategist once spoke to a college class of mine and left us with some words I haven’t forgotten. “Don’t post […]

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